THE INTERVIEW

What is Your Name? Joseph Muscarella What Industry do you work in?  Graphic Design/ Art Direction What Company do you work for or own?  amplified© graphic design Website: http://www.amplified.cc/ Where  are you located? USA, NJ, Freehold Email: jmusc@amplified.cc

How long have you worked as a Designer? 10 years

Why did you get into design? As a child I found myself constantly with a pencil and paper. Unfortunately I was never a great illustrator. I grew up and started with computer graphics as a way to get my ideas out there, and everyone seemed to enjoy my work. I love taking a concept and turning it into art. I continued my education in design, and I have been involved it in every facet. Even when I had jobs that didn't require any design work I always ended up working on something graphic related. To this day I run my freelance design company, amplified© graphic design.

What 3 Characteristics do you Believe Make up a Great Designer? Creativity, Passion, Eye for balance and layout.

What Projects are you most proud of?  Power of One Fitness, Inc. Complete corporate Identity and total rework of the entire company from logo to layout of facility. www.powerofonefitness.com http://www.facebook.com/photo.php?pid=655242&l=c957a&id=606608967

Spotlight Events The corporate Identity for this company alone landed this new company enough clients to get off the ground. I was said that the design made people believe in the company's professionalism. The owner Scott Cortese could not thank me enough. http://www.facebook.com/photo.php?pid=495650&l=3af42&id=606608967

Jes Makeup I am proud of this corporate identity because I created it for a friend that had a small business and it was not making any money. I did the job as a favor to her. The company's new corporate image changed the direction of the company and I am happy to say her clients are steady. http://www.facebook.com/photo.php?pid=1539916&l=5c2dc&id=606608967

Do you work on all your personal projects exclusively or do you hire other designers  to work on them as well?  Personally

Name 3 Designers or design companies you would trust and hire to work on your personal or business projects:  Name: Chad Bishop Email: chad@thedeliveryagency.com Website: www.thedeliveryagency.com Name: Paul Zara Email: paulzara13@comcast.net Website: http://coroflot.com/paulzara Name: Chris Espiritu Email: espirtiu.chris@gmail.com Website: http://www.facebook.com/photo.php?pid=39589163&id=8835700#/photo.php?pid=39589163&id=8835700

 Find this designer complete profile in the dSL Project Directory.

About The dSL Project:
The dSL Project is a community of designers, clients and potential clients working together to enhance the designer-client experience. The Designers Short List Project (dSL) was developed primarily for clients not familiar with the design industry who are looking to hire a designer but cannot decide which designer or design company to choose. 

My goal is to find talented seasoned as well as emerging designers in the industry, ask them 6 basic questions every client would want to know before hiring a designer, giving them a strong starting point in their search for the right designer or design company. If you would like to be a part of this project, simply add your profile to the dSL directory and name your top 3.

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THE INTERVIEW

What is Your Name? Helena Brusic What Industry do you work in?  Graphic / Web Development and Designer What Company do you work for or own?  Uni of NSW and own Kali7 Studio Website: www.kali7@kali7studio.com Where  are you located? Australia, NSW, Sydney Email: kali7@kali7studio.com

How long have you worked as a Designer? 20 years

Why did you get into design? Start life as an archaeologist illustrator and photographer, one thing led to another, then went back to uni and learnt design, and then later programming.

What 3 Characteristics do you Believe Make up a Great Designer? 1. Can listen first, research second. 2. Innovative with visual ideas. 3. Smart enought to see the big picture - beyond the design.

What Projects are you most proud of?  In poster design, an illustrated poster for Black Dog Insitute, and another for the make a wish foundation which featured a little girl. In brochure deisgn, a terrorism conference for Gilbert + Tobin Law In web design and programming, the new UNSW design Studio (which is not up yet) In advertising, Diabetes Association ad campaign. Portolios: http://publish.web.unsw.edu.au/Photogalleries/gallery1/index.html http://www.coroflot.com/Kali7

Do you work on all your personal projects exclusively or do you hire other designers  to work on them as well?  I primarily work on them all, sometimes I get other designers to take over during the editing stage, I do all concept.

Name 3 Designers or design companies you would trust and hire to work on your personal or business projects:  Name: Melinda Cook. Email: m.cook@unsw.edu.au Name: Casey Website: http://caseyg.com.au Name: ARC Email: g.rosen@arc.unsw.edu.au

 Find this designer complete profile in the dSL Project Directory.

About The dSL Project:
The dSL Project is a community of designers, clients and potential clients working together to enhance the designer-client experience. The Designers Short List Project (dSL) was developed primarily for clients not familiar with the design industry who are looking to hire a designer but cannot decide which designer or design company to choose. 

My goal is to find talented seasoned as well as emerging designers in the industry, ask them 6 basic questions every client would want to know before hiring a designer, giving them a strong starting point in their search for the right designer or design company. If you would like to be a part of this project, simply add your profile to the dSL directory and name your top 3.

Sponsor  iPage - Small business web hosting $3.50/mo!!

Sponsor  iPage - Small business web hosting $3.50/mo!!