Posts Tagged “Social Networking”

RULE #1 In Finding A Design Job In This Economy: STOP Looking For One!

by Calvin Cox on February 7, 2010

When I decided to write this article I was inspired by all the people I knew that were having trouble finding work; some for a few months, others moving into a year.  It got me thinking about the extended length of (…)

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Chances Are Good, That The Next Steve Jobs Is Already In Your Social Network

by Calvin Cox on June 9, 2009

Let’s talk about social networking for brand development.  I’m a perfectionist. What that means is that I try to control all aspects of my company at all times, 24 hours a day. My web developer has threatened to fire me many (…)

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“86% Of Consumers No Longer Believe What Brands Say About Themselves”

by Calvin Cox on March 4, 2009

My past few posts have been trending in the direction of discussing the impact of personal branding on your corporate brand identity. So when I saw this statistic I needed to share it with you. I came across this Microsoft (…)

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Is Your Employees Personal Brand F*#$%ing Up Your Company’s Brand Image ? PART 2

by Calvin Cox on February 23, 2009

UPDATE 3/2/2009: Found an interesting article on Advertising Age from a tweet by Dan Schawbel @danschawbel detailing a Personal Brand/Corporate Brand conflict with Ford Motors.   Interesting read. You can read part 1  of this series here: Is Your Company’s Logo (…)

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Why is Everyone So Twitter Happy?

by Calvin Cox on February 20, 2009

Why is everyone so Twitter happy? I’ll tell you why, because tweeting  is a great way to tell your boss off without him realizing you’re talking about him.   Okay maybe not quite that, but here’s the real reason: Twitter as (…)

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Does Social Media Networking Really Influence Your Brand Reputation? The Numbers May Surprise You!.

by Calvin Cox on February 18, 2009

According to the latest  Marketing Sherpa “Chart of the Week”  Social media networking absolutely influences your brand reputation. 92% of companies polled said that social media marketing is effective in building their brand reputation.  Some of the other interesting numbers (…)

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SEO, Inbound Marketing, Blogging, Social Media Networking in Under 3 Minutes – VIDEO

by Calvin Cox on December 17, 2008

You know you’re good when you can create a viral YouTube video about inbound marketing while using inbound marketing techniques to effectively promote your inbound marketing business. Simply Genius, Kudos to the guys at Hubspot.

Top 3 SEO and Inbound Marketing Techniques Used To Create an Influx of Web Traffic to the Barack Obama Website.

by Calvin Cox on October 30, 2008

Inbound Marketing has been all the rave in many marketing circles lately and the question is… is it really that big a deal as marketers are making it out to be?  The short answer is yes. Inbound marketing is summed (…)

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The Role Social Networking Played in the Success Of The Barack Obama’s Presidential Campaign.

by Calvin Cox on October 9, 2008

Part 2 of the Series – Arguably The Most Effective Branding Campaign Ever Social networking has become the frontier of internet marketing, a tool used by internet users to connect with friends and family, to budding  entrepreneurs just starting  their (…)

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Arguably The Most Effective Branding Campaign Ever.

by Calvin Cox on October 7, 2008

Since this is the final month of elections for the Presidency of the United States – Election Day November 4, 2008.  I’ve decided to dedicate the next four weeks on the elections and show how social networking and branding can (…)

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